About One

One Denim logo



We started One Denim not to change an industry, but to offer a creative alternative. With a small team and a big vision, we questioned every single process and radically transformed its traditional way of doing things. 

ONE sells exclusively online, skipping the classical brand channels of wholesalers and fashion shops. 


By designing, producing and marketing our denims directly to you, we streamline operations, speed up production timelines and eliminate all the additional margins created by these middle channels. 

This way, you get the highest quality sustainable jeans at a totally new retail value. Better for you and better for the environment. 

ONE combines technology, innovation, and expert craftsmanship to create great products for its society and for mother nature. We proudly embrace technological innovations that advance our industry and drastically reduce our environmental impact.

The premium factories we work with handcraft our products using the finest denim fabrics, the authentic way. Their advanced washing machines consume minimal energy, water and chemicals. More innovation, less waste. They are monitored by independent audit firms BSCI and Sedex for social conformity. Their audit rating is A.

Zetabi denim factory, Ancona, Italy 


All the new collections are made from premium organic and recycled Japanese fabrics, sourced from the best denim mills. Factory washed using innovative water-saving laser and ozone washing techniques.

We're stepping up our game and we will continually do so to offer you exceptional products that resonate with quality, sustainability, creativity, and accessibility. 


Innovation. Transparency. Sustainability.


BIG NEWS. New collection launching end October. Sign up to be the first to know about the new styles and get exclusive member benefits.